In science, we all argue in order to convince. But what does it actually mean to convince with arguments? How exactly does the mechanics of persuasion work? And what mistakes can I make? In this seminar, participants will train how to argue effectively, constructively and convincingly.

Contents

• Effectiveness: The basis of convincing argumentation
• Opposition mindset vs. partnership mindset
• Why mere truth is not enough to convince – and what needs to be added
• Avoiding the backfire effect
• The essential role of the feedback loop for your own argumentation
• How to react to pressure-making questioning techniques with confidence
• What types of manipulation are there in argumentation?
• How do I specifically recognize and react to manipulation attempts common in science (e.g. straw man, false dilemma, red hering)?

Till Hopfe is the founder and co-owner of ProArgument. He studied philosophy and modern German philology and is currently a research associate in the DFG research project "Alltagsweltbild und Naiver Realismus".

Adem Mulamustafić is a trainer for argumentation and defence against manipulation attempts. Together with Till Hopfe, he is the owner of the training and consulting company ProArgument. He studied philosophy and business administration and is currently a research assistant in the DFG research project "Alltagsweltbild und Naiver Realismus".